N°08 · Live
AFA Multiservice
Extensive bilingual presence (DE/EN) for a young moving, cleaning, and facility management business — from a plain one-pager to over 200 pages with new branding, fully developed services, and landing pages for every location.
- Stack
- HTML
- Industry
- Facility & trades
- Services
- Visual Branding · Moderne Website · SEO
Before / after
Where AFA Multiservice was — and where the presence is today.
BEFORE
A plain one-pager: every service crammed onto a single page, no distinct branding, no local visibility, and German only. For Google, next to nothing to rank on.
AFTER
A rebuilt brand presence with over 200 pages in German and English: every service on its own page, plus landing pages for the Siebnen SZ, Hinwil ZH, and Wil SG locations and the surrounding municipalities — statically delivered, HTTPS enforced.
Case study
How we approached it.
01
Starting point
AFA Multiservice started out in moving, cleaning, and facility management — three business areas, each with its own services and its own catchment area. The existing one-pager threw everything onto a single page: no clear brand image, no separation of services, and no chance of being found in individual municipalities. Anyone searching for move-out cleaning in Wil landed nowhere.
02
Our approach
We rebuilt the entire market presence: reworked the branding, cleanly separated the three business areas, and wrote out every single service — from move-out cleaning with handover guarantee through office and façade cleaning to winter service and garden maintenance. On top of that we extended the structure across locations: dedicated landing pages per service and municipality, all fully in German and English. Delivered statically — no CMS, no plugins — with HTTPS/SSL enforced on every page.
03
The outcome
Today AFA Multiservice has a presence that matches the ambition of a young business: clear branding, every service findable on its own, present in every relevant municipality, and reachable in two languages — fast, secure, and maintenance-free.
What was delivered
Concrete building blocks in scope.
- 01Branding & market presence rebuilt from scratch
- 02Over 200 pages instead of a one-pager
- 03Bilingual (German & English)
- 04A dedicated page per service
- 05Location landing pages for Siebnen SZ, Hinwil ZH & Wil SG
- 06Local SEO per municipality
- 07Static presence with no update obligation
- 08HTTPS/SSL enforced on every page
- 09Mobile-first design & performance optimisation
- 10Quote & contact paths per service
Technology
Built with HTML.
Static HTML is the right choice when content rarely changes and maximum reliability counts: no database, no CMS, no plugin updates — nothing that can go stale or break. The result is extremely fast, secure, and virtually maintenance-free.
TagsMoving · Cleaning · Facility management
Related work
Other projects with related challenges.
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